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Toto Wolff Set to Sell Shareholding Valuing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has guided the Mercedes team to record-breaking achievements in Formula 1

Mercedes team principal Toto Wolff is engaged in final negotiations to sell a portion of his ownership stake in the Mercedes Formula 1 team.

The deal values the Mercedes team at £4.6 billion – a record for a Formula 1 squad – following the McLaren team was appraised at £3.5bn in an adjustment to ownership structure in September.

Wolff, who holds one-third of Mercedes F1, would sell a stake approximately five percent.

Wolff, aged 53 would stay on as team principal and CEO should the deal proceed.

Ownership Breakdown

The other shareholders in the team are Mercedes-Benz and chemicals giant Ineos, who both hold a third of the enterprise.

An official representative stated: "We will be making no comment on the matter. The management structure of Mercedes F1 will remain unaltered, and all three partners are fully committed to the ongoing success of Mercedes-Benz in F1."

Financial Increase

The deal would represent a significant increase in value of the Mercedes team since Ineos Group bought its stake for £208m in 2022.

The rise reflects the growth in valuations of F1 teams in the past few years as a consequence of the growing popularity of the sport around the world.

This was also seen in the box-office performance of the F1 movie starring Brad Pitt, which debuted last summer and earned more than $630 million (£458m) at cinemas worldwide.

The film represents Pitt's most successful film and the most successful sports film ever released.

Present Standings

Mercedes are runner-up in the constructors' championship, trailing McLaren Racing, with three races left this season.

Mercedes' primary racer George Russell has won 2 of the 21 grands prix so far and is in fourth place in the drivers' championship after McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a unprecedented eight straight constructors' championships and seven driver championships, six for Lewis Hamilton and one for Nico Rosberg, from 2014 to 2021.

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The writer

Christina Cohen

A venture capital analyst with over a decade of experience in tech startups and investment portfolio management across Europe.

Optix Ventures UK

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